Mazda’s design division has invented a new surface language called Nagare for introduction at this year’s Greater Los Angeles International Auto Show.

NAGARE: (pronounced “na-ga-reh”) Japanese for ‘flow’ and the embodiment of motion.

Under the direction of Mazda’s new global design director, Laurens van den Acker, the challenge given to the team was to invent a novel means of registering motion in vehicles whether they’re moving or still.

van den Acker says that, “It’s important to start with the vision first: Nagare is sculpture on wheels, our vision of what Mazda automobiles could look like in 2020. The concept we’ll present in Detroit is practical enough to produce in the next decade, while the model under development for Geneva will embody design ideas we expect to implement in the very near future.”

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